The week that revolves around Thanksgiving can always be a hectic one with traveling both for the holiday itself and the pseudo holiday that is Black Friday. Because of this traffic is more congested and there are typically more incidents. One state chose to take action this year and combat the annual traffic and accident nightmare.
This year Illinois implemented a new "Drive to Survive" campaign using both media PSAs and stricter enforcement to decrease motor vehicle crash fatalities by 63%. In 2011, Illinois had seven crashes and eight fatalities with no special campaign and only two crashes and 3 vehicle fatalities over the same time period this year. Illinois Transportation Secretary Ann L. Schneider says the improvement can be attested to "significant progress in recent years to improve traffic safety and reduce fatalities....and Thanksgiving holiday weekend was no exception."
For more information you can read the article below:
http://www.chillicothetimesbulletin.com/article/20121127/NEWS/121129694/-1/opinion
I think that this is finally an example of how a combination of enforcement and PSAs to decrease traffic incidents. It seems other places typically try and have just PSAs or just enforcement. I believe that a combination of every viable option is necessary, and this is proof.
What do you think?
This year Illinois implemented a new "Drive to Survive" campaign using both media PSAs and stricter enforcement to decrease motor vehicle crash fatalities by 63%. In 2011, Illinois had seven crashes and eight fatalities with no special campaign and only two crashes and 3 vehicle fatalities over the same time period this year. Illinois Transportation Secretary Ann L. Schneider says the improvement can be attested to "significant progress in recent years to improve traffic safety and reduce fatalities....and Thanksgiving holiday weekend was no exception."
For more information you can read the article below:
http://www.chillicothetimesbulletin.com/article/20121127/NEWS/121129694/-1/opinion
I think that this is finally an example of how a combination of enforcement and PSAs to decrease traffic incidents. It seems other places typically try and have just PSAs or just enforcement. I believe that a combination of every viable option is necessary, and this is proof.
What do you think?
I agree with you that around the holidays is the best time to enforce traffic and remind people to drive safely. Generally there is more traffic at this time of year, with many people traveling back home or to friends houses. I know that there was a horrible crash in Connecticut on the day that we left for break that delayed my friend 6 hours in getting home. there might have been more fatalities in that incident than in Illinois as a whole that weekend.
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